Wednesday, June 27, 2012

It's a fact that cats love to scratch -- but why do they have to annoy us with such bad behavior?  

 

        Instinct is a Powerful Motivator – Scratching is not a character defect, it is nature’s way! To survive and thrive in the wild, cats need claws for hunting and self-defense, and they need to keep those claws honed and healthy!


Keeps Claws Honed – Each of your cat's nails are covered by an outer sheath that sheds regularly to reveal a new, sharp claw underneath. Scratching quickens this natural shedding process and promotes healthy nail growth and renewal.

Stretches Muscles — Scratching works muscles and stretches limbs! Every time your cat scratches, it's like a mini-workout session for their shoulders, back, legs and chest.

       Marks Territory – Special glands in the pads of your cat's paws release a scent during scratching that makes your house smelll like home sweet home to your cat and sends a visual signal to other cats that "this place is mine."

Although our human nose can't pick up the scent left behind by territorial scratching, our eyes can certainly see the damage left behind. In the wild, this is purr-fectly acceptable, but when it destroys our expensive home furnishings, it can quickly turn our furry feline friends into foes. Luckily, there are solutions!
Instead of fighting against your cat's instinctual need to scratch (a never ending battle), try offering your cat a claw-pleasing alternative to your expensive furniture, like Scratch 'n Shapes!
                                                     

What makes a Scratch 'n Shape so effective?


       It’s a Unique Texture in Your Home- The rough, honeycomb surface of a Scratch 'n Shape mimics the feel and appearance of natural tree bark, and is unlike any other texture in your home. And, because it's made from recycled paper (wood pulp), it smells kinda like a tree too! This makes it easy to train your cat to scratch in the appropriate place, whereas carpeted scratchers have similar textures and smells as other household items made from sythentic fibers (like rugs, curtains or upholstered sofas).

       It Comes With 100% Certified Organic Catnip – Each Scratch 'n Shape comes with a bag of our pure and potent, 100% Certified Organic Catnip. Cats go crazy for catnip, so it is a very useful training aid. We recommend rubbing a pinch or two into the scratcher's surface -- this will release the essential oils that cats find irresistible and attract your cat to the scratcher. As the catnip falls through the honeycomb surface, cats will naturally begin scratching on the shape to forage for it. 

       It’s Satisfying to Scratch – The thick, corrugated surface of a Scratch 'n Shape lets your cat do some serious shredding!  Your cat will happily return again and again to the Scratch N’ Shape to stretch, scratch, and play. Many cats even use their Scratch 'n Shape as a bed for their frequent naps! 

It’s Built to Last– Scratch 'n Shapes outlast competitors scratchers by months! That's because they are made in the USA using high quality, 100% post consumer recycled content paper. Using a thicker paper also reduces the amount of paper that "sheds" and litters the floor when your cat scratches, as it takes your cat longer to tear through and loosen it. When it comes to checking a scratcher's quality, our rule of thumb is to use your thumb! Press your thumb into the surface of the scratcher - a good quality scratcher will not cave quickly under pressure. If the surface dents quickly under your thumb, or feels almost soft to the touch, that's a good indication your cat's claws are going to tear through it in no time.

Once your kitty's claws sink into the corrugated surface of a Scratch 'n Shape, your sofa, walls and curtains will be long forgotten! And with suggested retail prices starting at as little as $9.95, they are more affordable than replacing your sofa, and are a painless alternative to de-clawing!

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